Atmosphere TV

Director, HR Operations
(Austin, TX)

About Atmosphere:

Atmosphere is the leading streaming TV platform built specifically for businesses. Unlike ad networks or signage companies, Atmosphere is the only true TV company whose first priority is to entertain television audiences outside of the home. Our content is designed to be fun, engaging, and worth watching, transforming waiting rooms, gyms, bars, and restaurants into better experiences for customers and better businesses for owners.

We are the first and only company to think about both the business owner and their customers when creating TV content. With 60,000+ venues and a global audience of over 150 million monthly viewers, Atmosphere is redefining what TV means outside the living room.

About the Role:

We’re seeking a Director, HR Operations to define and scale the infrastructure that supports Atmosphere’s next phase of growth. Reporting to the VP, Human Resources, this leader will own HR Operations end to end, overseeing systems architecture, compliance frameworks, workforce analytics, and process design across the employee lifecycle.

In this role, you will shape and strengthen the operational engine of Atmosphere’s HR function. It requires evaluating what exists today, identifying friction and risk, and implementing systems and controls that are accurate, efficient, and built to scale. In close partnership with executive leadership and Finance, you’ll bring discipline to workforce data and reporting, while reinforcing the internal controls that protect the business.

You will lead one HR Specialist, set clear performance standards and operating cadence, and build the roadmap for how HR Operations evolves as the company grows.

Key Responsibilities:

• Own and operate the end-to-end HR operations function, including onboarding, offboarding, employee data changes, benefits administration, leave management, documentation, and records management, setting the strategic direction and scalability standards for execution across the employee lifecycle, ensuring accurate, timely, and compliant delivery.
• Serve as the primary owner and administrator of HR systems (including Rippling and related tools), defining systems strategy, architecture, and integrations, maintaining data integrity, system configuration, reporting accuracy, and scalable workflows as the company grows.
• Lead, coach, and manage one Specialist, setting clear priorities, execution standards, and operating rhythms while reviewing work for quality, accuracy, and consistency, with accountability for evolving the structure and capability of the HR Operations function over time.
• Design, document, and continuously improve HR operations processes, policies, and controls, establishing scalable infrastructure and governance frameworks, with a strong focus on automation, efficiency, risk reduction, and employee experience.
• Ensure compliance with federal, state, and local employment laws across all operating jurisdictions, owning enterprise-level compliance strategy and risk mitigation efforts, conducting regular audits of people practices, files, and systems and addressing gaps proactively.
• Partner closely with HR leadership and cross-functional stakeholders as needed to operationalize policies, benefits programs, payroll processes, and workforce changes, translating business strategy into scalable operational execution.
• Act as a primary point of escalation for complex HR operations issues, providing sound operational judgment and ensuring sensitive matters are handled with discretion and consistency, while advising senior leadership on operational risk and resolution strategy.
• Own HR operations reporting and analytics, delivering accurate, actionable insights related to headcount, turnover, compliance, benefits utilization, and workforce trends, ensuring reporting integrity supports executive and board-level decision making.
• Evaluate and implement AI, automation, and systems integrations to reduce manual work, improve accuracy, and enable the HR team to focus on higher-impact initiatives, building a long-term automation roadmap aligned to company growth.
• Lead or support company-wide operational initiatives such as system implementations, benefits changes, policy rollouts, audits, and growth-related projects, serving as the accountable HR Operations lead for enterprise-scale initiatives.

Requirements:

• Bachelor’s degree in Human Resources, Business Administration, or a related field preferred.
• 8+ years of progressive HR Operations or People Operations experience.
• Demonstrated experience building or scaling HR infrastructure in a high-growth environment.
• Expertise in HRIS strategy and systems architecture; Rippling experience strongly preferred.
• Strong working knowledge of multi-state employment law and compliance frameworks.
• Experience owning workforce analytics and executive-level reporting.
• Proven people leadership experience, including developing and growing operational teams.
• Strong judgment, attention to detail, and systems thinking.
• Clear communicator with the ability to partner effectively across levels and functions.
• High discretion and professionalism when handling sensitive matters.
• Pragmatic, curious, and solutions-oriented, with a bias toward execution.

Compensation & Benefits:

• Competitive salary
• Company Equity
• Company 401(k) with employer matching
• Competitive insurance plans
• Flexible Time Off Policy

Our Commitment to Diversity:

Don’t meet every single requirement? Research shows that women and underrepresented groups often hesitate to apply unless they meet all the criteria. At Atmosphere, we’re committed to building a diverse, inclusive team where creativity, innovation, and teamwork thrive. If you're excited about this role but your experience doesn’t perfectly align with every qualification, we still encourage you to apply—you might be the right fit for this or another role.